SAP Insider CRM 2012 - Glenn Abel presenting...

Informative Presentation on SAP BCM


SAP Insider CRM 2012 – Glenn Abel presenting…

On Wednesday, March 21 at 2:15pm-3:30pm, Glenn Abel will be presenting a session at the SAP Insider CRM 2012 Conference with the title “A six-step process for setting up and executing your next outbound sales campaign with SAP Business Communications Management.”

Here are the session details:

Learn how you can leverage SAP Business Communications Management 7.0 to change the game for campaign execution and automation by tightly integrating with the campaign functions in SAP CRM 7.0. See how to provide agents with more information at their fingertips, eliminate manual processes, and gain greater visibility into the status and results of an outbound campaign. Walk through six steps for setting up and executing your first campaign, starting with the integration of SAP CRM with SAP Business Communications Management and ending with campaign result analytics. Learn how to easily prove the ROI of implementing and utilizing SAP Business Communications Management by calculating measurable efficiency gains and cost savings. See a demo of an end-to-end campaign from planning and execution right through to results analysis. Take home a step-by-step guide for configuring the integration between SAP CRM and SAP Business Communications Management to enable the new campaign automation features.

We hope to see you there.  Stop by the Covington Creative booth (#745) to say hello and find out about the exciting announcement we plan to make at the show!

/ Event Announcement

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About the Author

Glenn Abel is a leading authority on Contact Centers.


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